Retail CRM software
Bring every store's customers into one database, automate after-sales care and see exactly which outlet drives revenue.
What retail CRM solves
Retail generates a high volume of transactions, yet customer data ends up scattered across POS terminals, notebooks and each staff member's phone. Innocom deploys CRM on the ABMS and Vtiger platforms, syncing data from stores, your website and Zalo into a single system — so promotions, loyalty points and repeat-customer care run automatically instead of relying on memory.
Common retail chain problems
Customer data lives with staff
When a salesperson leaves, the regular-customer list and purchase history leave with them.
No churn signal
A customer quietly stops coming and nobody notices in time to win them back.
Manual promotions
Promotions are blasted from an Excel list with no way to measure opens or purchases.
Slow, fragmented reporting
Per-store revenue only surfaces at month end — too late to react.
Core features
360° customer profile
Purchase history, favourite products, loyalty points and every touchpoint on one screen.
Per-store reporting
Revenue, new customers and repeat rate by store and by staff member, updated daily.
Zalo & SMS care
Automatic thank-you messages, warranty reminders and birthday offers via Zalo OA.
Loyalty automation
Configure tiers and point rules once; the system applies them across every outlet.
Works on mobile
Managers check reports and staff look up customers right at the counter.
Per-store permissions
Each store sees only its own data; area managers see their whole region.
Deployment process
Discovery
We map your current sales process, POS stack and existing data.
System design
We agree on the customer data model, loyalty tiers, care scenarios and reports.
Setup & migration
We build the system, connect POS/website/Zalo and migrate your legacy customer data.
Training & go-live
We train each store's staff, run a pilot, then hand over with warranty.
Frequently asked questions
Start managing customers properly
Book a live demo and see the CRM running on your own sales process.
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