for hospitality
ACC3413
About ACC3413
ACC3413 is a high-end resort on one of Con Dao's most beautiful beaches.
It is known for its calm setting, professional service and attentive hospitality. In an increasingly competitive travel and accommodation market, the resort keeps investing in technology to make every guest interaction faster, easier and more satisfying.
The problems ACC3413 faced
Running the fanpage and advising guests online, the resort kept running into the same obstacles to steady response times and better conversion:
Guests message outside working hours
Enquiries arrive in the evening or at weekends with nobody on duty, so replies come late and booking opportunities are lost.
Plenty of price enquiries, few bookings
Most guests only ask about rates and room types. Staff answered each one by hand — a lot of time spent for a low conversion rate.
Message spikes during holidays
Peak season brings a surge of messages, overloading the team, causing missed guests and a drop in service quality.
Hard to keep answers fast and consistent
With several consultants replying, rates and promotions were quoted inconsistently, which undermined the guest experience.
The solution
WorkGPT.ai
A smart AI teammate
Always on, instant to start, adapts on its own
Innocom rolled out WorkGPT AI MessengerBot — a smart assistant that automates ACC3413's advising, quoting and guest management on Facebook, for a smoother and more professional experience.
On duty 24/7
WorkGPT AI MessengerBot runs around the clock, so every message gets a timely reply — after hours and over holidays alike. No potential guest goes unanswered, and the resort keeps a professional, always-available image.
Automatic room packages and quotes
When a guest asks, the bot suggests the room types or resort packages that fit, describes them in full and quotes an accurate price inside the chat. All of it is pulled live from the resort's management system, so it stays accurate and consistent.
Capturing leads and alerting sales
As soon as a guest signals booking intent or leaves contact details, the bot records them and passes the lead straight to the sales team. The closed loop lets staff call back, confirm the stay, present offers and close bookings more effectively.
Multilingual support
WorkGPT AI MessengerBot serves guests in Vietnamese, English and other common languages. That matters most for international guests discussing room types, length of stay and extras — lifting both the experience and the resort's professional image.
The results
After rolling out WorkGPT AI MessengerBot, ACC3413 saw a clear shift in both guest care and day-to-day operations.
Response rate, better than
98%
Guests get an answer even after hours and in peak season.
Cuts 40% of the team's manual workload
Automation frees staff for complex requests and real prospects.
Lifts 25% more guests leaving contact details
Guests always get a fast reply, even outside office hours.
Lifts 20% the booking close rate
Advice is fast, accurate and consistent across the team.
Grows 15% more international guests
Multilingual support draws visitors from Europe and South-East Asia.