WorkGPT.ai chatbot for fashion
ACC3822
About ACC3822
ACC3822 is a women's fashion brand with a modern, refined and youthful style. Aiming for a shopping experience that is convenient, fast and friendly online, the brand keeps looking for technology that streamlines consulting, customer care and order management.
The problems ACC3822 faced
Messages arriving all at once: At peak hours or during promotions the volume spikes beyond what consultants can handle. Messages get buried or answered late, and the customer experience suffers.
Many questions, few buyers: Staff spent hours advising, sending photos and quoting prices to people who were only browsing, cutting productivity and raising staffing costs.
After-hours messages: Customers often write in the evening or at weekends when nobody is on duty. Without an immediate reply, orders and conversions slipped away.
The solution
Faced with the load of managing and answering so many customers, Innocom rolled out WorkGPT AI MessengerBot — a smart assistant that automates ACC3822's entire customer care flow on Facebook. It saves both time and headcount while raising the accuracy, speed and quality of every interaction.
Understanding every message — text and images alike
WorkGPT AI MessengerBot reads what customers send — text, emoji and photos of products alike. It analyses the context and identifies the product in the image before replying.
For example, it can tell which dress, colour or size the customer means, so the conversation flows naturally and quickly.
Style suggestions, photos and prices, automatically
From what the customer describes, the bot suggests similar items with photos, details and prices. Everything is synced from the internal catalogue, so what customers see is accurate and current. They can browse and choose inside the chat, which shortens the path to a decision.
Capturing contact details to support the sales team
When a customer signals intent to buy or leaves their details, WorkGPT AI MessengerBot collects that data and passes it to the sales team. It also notifies staff immediately so they can follow up, advise in more depth or help close the order. The hand-off between bot and human is seamless, and no lead slips through.
CRM integration for stock checks and data sync
WorkGPT AI MessengerBot connects straight to the CRM and checks stock in real time, updating product availability automatically as customers order or enquire. Chat history, order details and customer records are stored centrally, making performance easy to manage and review.
Conclusion
After rolling out WorkGPT AI MessengerBot, ACC3822 saw striking results in customer care and online sales.
Nearly 100%response rate
Customers always get a fast reply, even outside office hours.
50%less manual work
Automation lets staff focus on the leads that matter.
35%higher close rate
Fast replies and accurate information lift the order close rate.
Data in one place
Customer data is managed in one place, improving marketing and care.